25 SEP

Sales Speak - September 2017

Published by Mark Lambert on 25th Sep 2017

Welcome to the latest sales speak and I want to start by thanking you for your continued support.

Our customers have come back from your holidays, looking bronzed, refreshed and eager to buy so September has followed August in being a good sales month for us.

I’d like to pause there to say thank you, your support is always appreciated and we’re happy that we are able to provide more of our customers with server solutions.

Our new starters have settled in well and hit the ground running in building new relationships with a variety of system integrators, managed service providers and IT Resellers.  If you’d like to talk to Tie, Lee, Luke or Keith about the server solution you require then just call +44 (0)1283 576 162 or email on [email protected]


Having ideas not above your (Work) station!

We have had some great successes with 4U 4 x GPU Rendering server systems and we have continued to strengthen our status as a Nvidia Quadro partner in the workstation solution marketplace.  Because of this we have started to stock the In-Win PE and PL Pedestal Chassis range to enhance our current Logic Case and In-Win Rackmount offering.

We will shortly be launching our own dedicated workstation brand called Velocity WS. Keep your eyes open for the details but we’ll bring our Server Case excellence and customisation to high powered workstations in both rackmount and pedestal formats that will save you time and money.


Remember, remember all of November, cases and components in stock!

Due to our increase in chassis and solution sales we have a huge 140 cubic meters of stock arriving at the end of October and beginning of November!  What this means for our customers is there will be much more available stock of our popular Logic Case models such as the SC-415A and SC-43480B, along with more 4U storage chassis in our UK warehouse.

We have been working with our largest customers for many years now to forecast their requirements and to ensure their stock continuity. 

Logic Case especially is proving extremely popular now and we encourage our customers, new and old, to get in touch with an account manager to discuss forecasting so we can continue to ensure healthy stock levels of your favourite products.

This can hopefully result in more opportunity for both Server Case and its customers to grow in the ever-expanding white box server marketplace.


i9 and x299 motherboard made for each other 

Talking of expansion, we have recently sold our first batch of i9 Servers to one of our international customers.  We’ve seen a lot of demand for the i9 CPU’s with the x299 motherboard due to its higher frequency cores and ability to multitask whilst maintaining solid performance.  We coupled this with our In-Win 2U chassis which was thermally tested to specifically house the i9 CPU. 


OEM requirements

Outside of server solutions we can also create through our OEM channels CE approved and thermally tested products if this type of fixed industrial product requirement is part of your marketplace.  Feel free to talk to myself about this if you have any questions or you know the solution you need.


The Art of Sales: No accounting for taste, a great account manager knows relationships are more give than take. 

Let’s get the elephant out of the room, yes, we are here to make money. We have mortgages, we have families, we have bills and every so often we like to buy a few nice things too.  

But that isn’t the only reason why we are here, if that was the case then we wouldn’t care as deeply as we do about providing the right solution and we wouldn’t have as many customers returning over the years.

We made the decision to go with account management because it means we can support your organisation with change and growth. It offers consistency, support and long-term thinking.

The following list is what I ask of myself and of my team. Dedicated account management is about building a long-term relationship and we are proud to be able to offer that.      

5 things that make a great account manager are:  

  • Excellent communication skills with both the customer and colleagues.
  • Adaptable and not afraid to get involved with the dirty work.
  • Have an excellent ability to earn trust and confidence from customers to form long standing relationships
  • Organised and passionate
  • Pushes the thought boundaries of the business they work in and their customers ideas too.


Let me know what you think makes a great account manager, we are always happy to receive feedback and make sure our customers are happy.

Don’t forget to follow us on Twitter, add us on Facebook, join our circle on Google +, talk to us on LinkedIn or watch us on YouTube


Sales Speak - September 2017

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